rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketing communications
    sub title: a european perspective
  name:
    name part: Pelsmacker, Patrick De
    role:
      role term: creator
  name:
    name part: Bergh, Joeri Van den
  name:
    name part: Geuens, Maggie
  type of resource: text
  genre: bibliography
  origin info:
    place:
      place term: gr
    place:
      place term: Harlow, England
    publisher: Prentice Hall
    date issued: c2004
    edition: 2nd ed.
    issuance: monographic
  language:
    language term: gre
  physical description:
    form: print
    extent: xv 578σ. : εικ. ; 25εκ.
  note: Patrick De Pelsmacker / Maggie Geuens / Joeri Van den Bergh.
  note: Περιλαμβάνει βιβλιογραφίες και ευρετήριο.
  subject:
    topic: Communication in marketing
  subject:
    topic: ΕΠΙΚΟΙΝΩΝΙΕΣ
  subject:
    topic: Μάρκετινγκ
  classification: 658.802
  identifier: 0273685007
  record info:
    record content source: GrPaTEI
    record creation date: 070907
    record identifier: GR-MES13007
    language of cataloging:
      language term: gre
    language of cataloging:
      language term: gre