rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Advertising excellence
  name:
    name part: Bovee, Courtland L.
  name:
    name part: Dovel, George P.
  name:
    name part: Thill, John V.
  name:
    name part: McGraw-Hill
  type of resource: text
  genre: bibliography
  origin info:
    place:
      place term: nyu
    place:
      place term: New York
    publisher: McGraw-Hill
    date issued: c1995
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: xxxvi,561σ. : εικ.
  note: Περιλαμβάνει βιβλιογραφικές παραπομπές
  subject:
    topic: Advertising
  subject:
    topic: Marketing
  subject:
    topic: ΔΙΑΦΗΜΙΣΗ
  subject:
    topic: Διαφήμιση
  subject:
    topic: Μαρκετινγκ
  related item:
    title info:
      title: McGraw-Hill series in marketing
  identifier: 007006847X
  record info:
    record content source: GrPaTEI
    record creation date: 991022
    record identifier: GR-Patra6882
    language of cataloging:
      language term: gre