rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Electronic commerce 2006
    sub title: a managerial perspective
  name:
    name part: King, David
  name:
    name part: Lee, Jae
  name:
    name part: Turban, Efraim
  name:
    name part: Viehland, Dennis
  type of resource: text
  genre: bibliography
  origin info:
    place:
      place term: gr
    place:
      place term: New Jersey
    publisher: Pearson
    date issued: c2006
    date issued: 2006
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: xl, 792 σ. : εικ. ; 28 εκ.
  table of contents: Part 1. Introduction to e-commerce and e-marketplaces: Chapter 1. Overview of electronic commerce -- Chapter 2. E-marketplaces: structures, mechanisms, economics, and impacts -- Part 2. Internet consumer retailing: Chapter 3. Retailing in electronic commerce: products and services -- Chapter 4. Consumer behavior, market research, and advertisement -- Part 3. Business-to-business e-commerce: Chapter 5. B2B commerce: selling and buying in private e-markets -- Chapter 6. Public B2B exchanges and support sevices -- Chapter 7. E-supply chains, collaborative commerce, intrabusiness EC, and corporate portals -- Part 4. Other EC models and applications: Chapter 8. Innovative EC systems: from e-government and e-learning to C2C -- Chapter 9. Mobile commerce and pervasive computing -- Part 5. EC support sevices: Chapter 10. E-auctions -- Chapter 11. E-commerce security -- Chapter 12. Electronic payment systems -- Chapter 13. Order fulfillment, eCRM, and other support services -- Part 6. EC strategy and implementation: Chapter 14. E-commerce strategy and global EC -- Chapter 15. Economics and justification of electronic commerce -- Chapter 16. Launching a successful online business and EC project -- Chapter 17. Legal ethical and societal impacts of EC.
  target audience: general
  note: Efraim Turban ...[et al].
  note: Περιλαμβάνει βιβλιογραφίες και ευρετήριο.
  subject:
    name:
      name part: Παράρτημα Αμαλιάδος.
      name part: Τμήμα Εφαρμογών Πληροφορικής στη Διοίκηση και την Οικονομία
  subject:
    topic: Electronic commerce
  subject:
    topic: Electronic commerce
    topic: Management
  subject:
    topic: Ηλεκτρονικό εμπόριο
  subject:
    topic: Ηλεκτρονικό εμπόριο
    topic: Διοίκηση και οργάνωση
  classification: 658.872
  identifier: 0131854615
  record info:
    record content source: GrPaTEI
    record creation date: 080206
    record identifier: GR-Patra24092
    language of cataloging:
      language term: gre
    language of cataloging:
      language term: gre