rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Principles of Marketology, Volume 1
    sub title: Theory
  name:
    name part: Aghazadeh, Hashem.
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: SpringerLink (Online service)
  type of resource: text
  origin info:
    place:
      place term: xxu
    date issued: 2016
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: electronic
    form: electronic resource
    reformatting quality: access
    form: remote
    extent: XV, 377 p. online resource.
  abstract: In Principles of Marketology, Volume 1: Theory , Aghazadeh explores the definition, origins and framework of a new methodology for helping organizations better understand their market and competition. .
  note: by Hashem Aghazadeh.
  subject:
    topic: Business
  subject:
    topic: Marketing
  subject:
    topic: Public relations
  subject:
    topic: Leadership
  subject:
    topic: Knowledge management
  subject:
    topic: Management information systems
  subject:
    topic: International business enterprises
  subject:
    topic: Business and Management
  subject:
    topic: Business Strategy/Leadership
  subject:
    topic: Knowledge Management
  subject:
    topic: Marketing
  subject:
    topic: International Business
  subject:
    topic: Business Information Systems
  subject:
    topic: Corporate Communication/Public Relations
  classification: HD28-70
  classification: 658.4092
  related item:
    title info:
      title: Springer eBooks
  identifier: 9781137379320
  identifier: http://dx.doi.org/10.1057/9781137379320
  record info:
    record creation date: 160217
    record change date: 20160324204235.0
    record identifier: 978-1-137-37932-0