rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    non sort: The
    title: Quintessence of Sales
    sub title: What You Really Need to Know to Be Successful in Sales
  name:
    name part: Hase, Stefan.
    role:
      role term: creator
    role:
      role term: author.
    role:
      role term: aut
    role:
      role term: http://id.loc.gov/vocabulary/relators/aut
  name:
    name part: Busch, Corinna.
    role:
      role term: author.
    role:
      role term: aut
    role:
      role term: http://id.loc.gov/vocabulary/relators/aut
  name:
    name part: SpringerLink (Online service)
  type of resource: text
  origin info:
    place:
      place term: gw
    date issued: 2018
    edition: 1st ed. 2018.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: electronic
    form: electronic resource
    reformatting quality: access
    form: remote
    extent: XI, 131 p. online resource.
  abstract: This book from the Quintessence series offers essential know-how on the theory and practice of sales, the main turnover and value driver of any business. Sales can be seen as the "front line" where key business successes are prepared and put into practice. Sales managers and salespeople, but also professionals from production, technology, and marketing will benefit from the concise presentation of the relevant topics. Having read this book, you should have a good understanding of the key stages of the sales process from acquiring new clients (or selling to old ones) to closing the deal, and be familiar with the most typical sales performance issues described here. Moreover, in order to create a strong sales environment, you will know which qualities are needed both by sales leaders and ideal salespersons, and how to build a winning sales team and a high-quality sales organisation. Finally, by applying the principles of sales-centric business management, you will be readily equipped for immediate and lasting sales success.
  table of contents: Introduction: Essential Sales Know-How -- The Dawn of the Sales Age: A First Basic Understanding -- The Sales Process -- The Sales Environment -- The Sales Team -- Sales Management -- Conclusion: Managing Sales Activities.
  note: by Stefan Hase, Corinna Busch.
  subject:
    topic: Sales management
  subject:
    topic: Marketing
  subject:
    topic: Leadership
  subject:
    topic: Organization
  subject:
    topic: Planning
  subject:
    topic: Personnel management
  subject:
    topic: Sales/Distribution
  subject:
    topic: Marketing
  subject:
    topic: Business Strategy/Leadership
  subject:
    topic: Organization
  subject:
    topic: Human Resource Management
  classification: HF5438.4
  classification: 658.81
  related item:
    title info:
      title: Springer eBooks
  related item:
    title info:
      title: Quintessence Series
  identifier: 9783319611747
  identifier: https://doi.org/10.1007/978-3-319-61174-7
  record info:
    record creation date: 170804
    record change date: 20191220125310.0
    record identifier: 978-3-319-61174-7