rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    non sort: The
    title: Product Manager's Toolkit
    sub title: Methodologies, Processes and Tasks in High-Tech Product Management
  name:
    name part: Steinhardt, Gabriel.
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: SpringerLink (Online service)
  type of resource: text
  origin info:
    place:
      place term: gw
    date issued: 2010
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: electronic
    form: electronic resource
    reformatting quality: access
    form: remote
    extent: XVII, 378 p. online resource.
  abstract: Product management is challenging, complex, and often misunderstood. Across the high-tech industry, drastically different duties and responsibilities are attributed to product management professionals. Diverse interpretations regarding the role of product management have only further confused practitioners and stifled the ability to develop clear and consistent product management methodologies. "The Product Manager’s Toolkit" book provides a consistent and holistic managerial approach to product management and presents a practical and comprehensive methodology (tasks, processes, deliverables, and roles) that covers nearly all aspects of product management.
  table of contents: Product Management Concepts -- Who’s Driving Your Company? -- Product Management Team -- Product Definition Team -- Crafting Market Requirements -- Concept of Marketing -- Value-Marketing Model -- Extending Product Life Cycle Stages -- Product Management Glossary -- Product Manager's Toolkit -- PMTK Introduction -- PMTK Models -- PMTK Templates.
  note: by Gabriel Steinhardt.
  subject:
    topic: Business
  subject:
    topic: Management science
  subject:
    topic: Marketing
  subject:
    topic: Organization
  subject:
    topic: Planning
  subject:
    topic: Management
  subject:
    topic: Industrial management
  subject:
    topic: Business and Management
  subject:
    topic: Innovation/Technology Management
  subject:
    topic: Business and Management, general
  subject:
    topic: Organization
  subject:
    topic: Marketing
  classification: HD28-70
  classification: 658.514
  related item:
    title info:
      title: Springer eBooks
  identifier: 9783642045080
  identifier: http://dx.doi.org/10.1007/978-3-642-04508-0
  record info:
    record creation date: 100427
    record change date: 20151204164039.0
    record identifier: 978-3-642-04508-0