rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Corporate Identity and Crisis Response Strategies
    sub title: Challenges and Opportunities of Communication in Times of Crisis
  name:
    name part: Bloch, Olga.
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: SpringerLink (Online service)
  type of resource: text
  origin info:
    place:
      place term: gw
    date issued: 2014
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: electronic
    form: electronic resource
    reformatting quality: access
    form: remote
    extent: XX, 301 p. 7 illus. online resource.
  abstract: The history of crisis management shows that companies embark on particular strategies in response to crisis. So why are some companies’ crisis communication strategies successful, while others are not? The purpose of this book is to broaden the existing knowledge of crisis response strategies by focusing on corporate identity as one of the factors that is most likely to influence their choice. Drawing upon insights from the sensemaking and chaos theories, as well as traditional and alternative, non-European, approaches to strategy formation, Olga Bloch contends that there is a reciprocal relationship between corporate identity and crisis response strategies. This relationship is examined on the example of Toyota Motor Corporation’s communication in response to a crisis caused by a series of recalls of its vehicles in 2009-2010. Content The notion of crisis: conceptual framework Building up a theoretical framework: review of the relevant theories Corporate identity and stakeholder perceptions in crisis Case study: crisis response strategies of Toyota Target groups Academics, researchers, undergraduate and graduate students in organization studies, sociology, management and communication Corporate communication practitioners and company managers The Author Olga Bloch has completed her Ph. D. at the Faculty of Humanities of the Bergische Universität Wuppertal. Ms. Bloch is a project manager at International Advisory Services of Frankfurt School of Finance & Management gGmbH.
  table of contents: The notion of crisis: conceptual framework -- Building up a theoretical framework: review of the relevant theories -- Corporate identity and stakeholder perceptions in crisis -- Case study: crisis response strategies of Toyota.
  note: by Olga Bloch.
  subject:
    topic: Social sciences
  subject:
    topic: Economic sociology
  subject:
    topic: Communication
  subject:
    topic: Industrial psychology
  subject:
    topic: Social Sciences
  subject:
    topic: Communication Studies
  subject:
    topic: Organizational Studies, Economic Sociology
  subject:
    topic: Industrial, Organisational and Economic Psychology
  classification: P87-96
  classification: 302.2
  related item:
    title info:
      title: Springer eBooks
  identifier: 9783658062224
  identifier: http://dx.doi.org/10.1007/978-3-658-06222-4
  record info:
    record creation date: 140610
    record change date: 20151121004727.0
    record identifier: 978-3-658-06222-4