rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Technology Acceptance in Mechatronics
    sub title: The Influence of Identity on Technology Acceptance
  name:
    name part: Hillmer, Ute.
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: SpringerLink (Online service)
  type of resource: text
  origin info:
    place:
      place term: gw
    date issued: 2009
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: electronic
    form: electronic resource
    reformatting quality: access
    form: remote
    extent: XVII, 260 p. 51 illus. online resource.
  abstract: Innovation and technological change is a vital driving force in the economy. Ute Hillmer investigates technology acceptance behavior in the mechatronics industry in Germany and develops a multi-disciplinary understanding, which includes psychology, sociology and business science. It is shown that individuals accept new technologies more easily, if the technology replicates their individual social values and if the implementation process considers the prime social values that can typically be found in their social networks. This book offers categorizations of individuals and deduces recommendations for actions to sustainably improve the development and introduction of technologies for all parties concerned.
  table of contents: Foundation -- Abstract -- Existing Theories Considering Technology Adoption -- Methodology -- Methodology -- Literature Review As Frame Analysis -- Individual Perspective -- Societal Perspective -- Organisational Perspective -- A Merged Perspective -- Findings -- Emerging Data and Data Analysis -- Discussion and Implications -- Conclusions.
  note: by Ute Hillmer.
  subject:
    topic: Business
  subject:
    topic: Marketing
  subject:
    topic: Leadership
  subject:
    topic: Business and Management
  subject:
    topic: Business Strategy/Leadership
  subject:
    topic: Marketing
  classification: HD28-70
  classification: 658.4092
  related item:
    title info:
      title: Springer eBooks
  identifier: 9783834983756
  identifier: http://dx.doi.org/10.1007/978-3-8349-8375-6
  record info:
    record creation date: 100301
    record change date: 20151204181829.0
    record identifier: 978-3-8349-8375-6