rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Innovation Strategy and Firm Performance
    sub title: An empirical study of publicly listed firms
  name:
    name part: Strecker, Nanja.
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: SpringerLink (Online service)
  type of resource: text
  origin info:
    place:
      place term: gw
    date issued: 2009
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: electronic
    form: electronic resource
    reformatting quality: access
    form: remote
    extent: XX, 242 p. 56 illus. online resource.
  abstract: Even though innovation has become essential for firms’ long-term success, formulating an innovation strategy is far from common in companies and not yet well defined and understood in research. This dissertation outlines all dimensions of innovation strategy. Moreover, it answers the question, to what extent there is a relation between innovation strategy and firm performance. The comprehensive empirical research is based on 122 publicly listed manufacturing firms from around the world. It consists of primary research complemented with secondary data and capital market based financials, making the outcome highly reliable. The results of the study show a combination of choices needs to be done right for a firm’s innovation strategy to positively impact its performance. The innovation portfolio should include more radically new projects; they are rewarded. Forces of marketers and R&D people need to be joined to ensure new products relevant to customers. All innovation efforts should be focused in a few areas in order to benefit from focus and synergies.
  table of contents: Literature Review -- Research Hypotheses -- Empirical Study -- Discussion & Implications.
  note: by Nanja Strecker.
  subject:
    topic: Business
  subject:
    topic: Management
  subject:
    topic: Industrial management
  subject:
    topic: Business and Management
  subject:
    topic: Innovation/Technology Management
  classification: HD28-70
  classification: 658.514
  related item:
    title info:
      title: Springer eBooks
  identifier: 9783834994813
  identifier: http://dx.doi.org/10.1007/978-3-8349-9481-3
  record info:
    record creation date: 100301
    record change date: 20151204180940.0
    record identifier: 978-3-8349-9481-3