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    <title>Results for "Διαχείριση πελατειακών σχέσεων"</title>
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      <title>Χρήση ιστορικού ενεργειών πελατών για την πρόβλεψη απώλειας πελατών</title>
      <pubDate>Fri, 01 Jan 2016 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/nemertes-10889-16822</link>
      <guid>https://find.library.upatras.gr/Record/nemertes-10889-16822</guid>
      <author>Γεωργακοπούλου, Αλεξάνδρα</author>
      <dc:format>Πτυχιακή Εργασία</dc:format>
      <dc:date>2016</dc:date>
      <dc:creator>Γεωργακοπούλου, Αλεξάνδρα</dc:creator>
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      <title>Διαχείριση Πελατειακών Σχέσεων (CRM) στον τραπεζικό κλάδο.Η περίπτωση της Attica Bank</title>
      <pubDate>Tue, 01 Jan 2008 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/nemertes-10889-735</link>
      <guid>https://find.library.upatras.gr/Record/nemertes-10889-735</guid>
      <author>Μπουζούκα, Μαρίνα</author>
      <dc:format>Thesis</dc:format>
      <dc:date>2008</dc:date>
      <dc:creator>Μπουζούκα, Μαρίνα</dc:creator>
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      <title>Επιχειρηματική ευφυϊα στη διαχείριση μάρκετινγκ</title>
      <pubDate>Fri, 01 Jan 2016 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/nemertes-10889-16864</link>
      <guid>https://find.library.upatras.gr/Record/nemertes-10889-16864</guid>
      <author>Λιώσση, Αθηνά Α.Μ.12933</author>
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      <dc:date>2016</dc:date>
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      <title>Σύγχρονα πληροφοριακά συστήματα διαχείρισης πελατειακών σχέσεων στον επιχειρηματικό κλάδο</title>
      <pubDate>Sun, 01 Jan 2023 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/nemertes-10889-24868</link>
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      <author>Κοντογεώργος, Νικόλαος</author>
      <dc:date>2023</dc:date>
      <dc:creator>Κοντογεώργος, Νικόλαος</dc:creator>
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      <title>Συστήματα CRM και ERP. Η πορεία τους προς την ενοποίηση</title>
      <pubDate>Fri, 01 Jan 2016 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/nemertes-10889-16911</link>
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      <author>Μελίστα, Μαρία Α.Μ.11374</author>
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      <dc:date>2016</dc:date>
      <dc:creator>Μελίστα, Μαρία Α.Μ.11374</dc:creator>
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      <title>Ανάπτυξη πληροφοριακού συστήματος ανοιχτού κώδικα ενδοεπιχειρησιακής συνεργασίας και διαχείρισης πελατών</title>
      <pubDate>Fri, 01 Jan 2021 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/nemertes-10889-18167</link>
      <guid>https://find.library.upatras.gr/Record/nemertes-10889-18167</guid>
      <author>ΑΝΔΡΕΟΥ, ΧΡΗΣΤΟΣ</author>
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      <dc:date>2021</dc:date>
      <dc:creator>ΑΝΔΡΕΟΥ, ΧΡΗΣΤΟΣ</dc:creator>
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      <title>Customer relationship management : a strategic imperative in the world of e-business /</title>
      <pubDate>Sat, 01 Jan 2000 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/125840</link>
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      <dc:format>Book</dc:format>
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      <title>Relationship marketing : theory and practice /</title>
      <pubDate>Mon, 01 Jan 1996 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/126224</link>
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      <dc:date>1996</dc:date>
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      <title>Secrets of customer relationship management : it's all about how you make them feel /</title>
      <pubDate>Mon, 01 Jan 2001 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/126231</link>
      <guid>https://find.library.upatras.gr/Record/126231</guid>
      <author>Barnes, James G.</author>
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      <dc:date>2001</dc:date>
      <dc:creator>Barnes, James G.</dc:creator>
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      <title>Accelerating customer relationships : using CRM and relationship technologies /</title>
      <pubDate>Mon, 01 Jan 2001 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/126238</link>
      <guid>https://find.library.upatras.gr/Record/126238</guid>
      <author>Swift, Ronald S.</author>
      <dc:format>Book</dc:format>
      <dc:date>2001</dc:date>
      <dc:creator>Swift, Ronald S.</dc:creator>
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      <title>The one to one manager : real-world lessons in customer relationship management /</title>
      <pubDate>Sat, 01 Jan 2000 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/126245</link>
      <guid>https://find.library.upatras.gr/Record/126245</guid>
      <author>Peppers, Don</author>
      <dc:format>Book</dc:format>
      <dc:date>2000</dc:date>
      <dc:creator>Peppers, Don</dc:creator>
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      <title>Permission marketing : turning strangers into friends, and friends into customers /</title>
      <pubDate>Fri, 01 Jan 1999 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/126254</link>
      <guid>https://find.library.upatras.gr/Record/126254</guid>
      <author>Godin, Seth</author>
      <dc:format>Book</dc:format>
      <dc:date>1999</dc:date>
      <dc:creator>Godin, Seth</dc:creator>
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      <title>Διαχείριση φακέλου πελάτη.Ανάπτυξη εφαρμογής για πελάτη βιβλιοπωλείου = File management customer.Development application for customer bookstores /</title>
      <pubDate>Wed, 01 Jan 2014 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/206382</link>
      <guid>https://find.library.upatras.gr/Record/206382</guid>
      <author>Τσιακατήρης, Απόστολος</author>
      <dc:format>Book</dc:format>
      <dc:date>2014</dc:date>
      <dc:creator>Τσιακατήρης, Απόστολος</dc:creator>
      <slash:comments>0</slash:comments>
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      <title>Customer relationship management : a database approach /</title>
      <pubDate>Sun, 01 Jan 2006 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/157914</link>
      <guid>https://find.library.upatras.gr/Record/157914</guid>
      <author>Kumar, V., 1957-</author>
      <dc:format>Book</dc:format>
      <dc:date>2006</dc:date>
      <dc:creator>Kumar, V., 1957-</dc:creator>
      <slash:comments>0</slash:comments>
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      <title>Relationship marketing for competitive advantage : winning and keeping customers /</title>
      <pubDate>Thu, 01 Jan 1998 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/8307</link>
      <guid>https://find.library.upatras.gr/Record/8307</guid>
      <dc:format>Book</dc:format>
      <dc:date>1998</dc:date>
      <slash:comments>0</slash:comments>
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    <item>
      <title>Collaborative customer relationship management : taking CRM to the next level /</title>
      <pubDate>Thu, 01 Jan 2004 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/176590</link>
      <guid>https://find.library.upatras.gr/Record/176590</guid>
      <dc:format>Book</dc:format>
      <dc:date>2004</dc:date>
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      <title>Customer relationship management : integrating marketing strategy and information technology /</title>
      <pubDate>Wed, 01 Jan 2003 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/177616</link>
      <guid>https://find.library.upatras.gr/Record/177616</guid>
      <author>Zikmund, William G.</author>
      <dc:format>Book</dc:format>
      <dc:date>2003</dc:date>
      <dc:creator>Zikmund, William G.</dc:creator>
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      <title>Customer relationship management /</title>
      <pubDate>Tue, 01 Jan 2002 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/177756</link>
      <guid>https://find.library.upatras.gr/Record/177756</guid>
      <author>Anderson, Kristin, 1962-</author>
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      <dc:date>2002</dc:date>
      <dc:creator>Anderson, Kristin, 1962-</dc:creator>
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      <title>Harvard business review on customer relationship management.</title>
      <pubDate>Mon, 01 Jan 2001 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/177858</link>
      <guid>https://find.library.upatras.gr/Record/177858</guid>
      <dc:format>Book</dc:format>
      <dc:date>2001</dc:date>
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      <title>Managing customer relationships : a strategic framework /</title>
      <pubDate>Thu, 01 Jan 2004 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/177874</link>
      <guid>https://find.library.upatras.gr/Record/177874</guid>
      <author>Peppers, Don</author>
      <dc:format>Book</dc:format>
      <dc:date>2004</dc:date>
      <dc:creator>Peppers, Don</dc:creator>
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      <title>Customer relationship management : concepts and tools /</title>
      <pubDate>Thu, 01 Jan 2004 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/177907</link>
      <guid>https://find.library.upatras.gr/Record/177907</guid>
      <author>Buttle, Francis</author>
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      <dc:date>2004</dc:date>
      <dc:creator>Buttle, Francis</dc:creator>
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      <title>Customer relationship management : perspectives from the marketplace /</title>
      <pubDate>Wed, 01 Jan 2003 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/178044</link>
      <guid>https://find.library.upatras.gr/Record/178044</guid>
      <dc:format>Book</dc:format>
      <dc:date>2003</dc:date>
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      <title>Negotiating with backbone : eight sales strategies to defend your price and value /</title>
      <pubDate>Sun, 01 Jan 2012 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/10879</link>
      <guid>https://find.library.upatras.gr/Record/10879</guid>
      <author>Holden, Reed K.</author>
      <dc:format>Book</dc:format>
      <dc:date>2012</dc:date>
      <dc:creator>Holden, Reed K.</dc:creator>
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      <title>Essentials of CRM : a guide to customer relationship management /</title>
      <pubDate>Tue, 01 Jan 2002 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/8500</link>
      <guid>https://find.library.upatras.gr/Record/8500</guid>
      <author>Bergeron, Bryan</author>
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      <dc:date>2002</dc:date>
      <dc:creator>Bergeron, Bryan</dc:creator>
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      <title>Relationship marketing : creating stakeholder value /</title>
      <pubDate>Tue, 01 Jan 2002 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/8513</link>
      <guid>https://find.library.upatras.gr/Record/8513</guid>
      <author>Christopher, Martin</author>
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      <dc:date>2002</dc:date>
      <dc:creator>Christopher, Martin</dc:creator>
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      <title>Total relationship marketing : from the 4Ps-- product, price, promotion, place-- of traditional marketing management to the 30Rs-- the thirty relationships- of the new marketing paradigm /</title>
      <pubDate>Tue, 01 Jan 2002 22:22:12 +0200</pubDate>
      <link>https://find.library.upatras.gr/Record/8514</link>
      <guid>https://find.library.upatras.gr/Record/8514</guid>
      <author>Gummesson, Evert 1936-</author>
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      <dc:date>2002</dc:date>
      <dc:creator>Gummesson, Evert 1936-</dc:creator>
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