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1by Britton, MattTable of Contents: “…Where the Digital Meets the Physical: MeetupsBig brands Meetup; From Meetups to hookups; Chapter 7…”
Published 2015
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2Table of Contents: “… Business to Consumer (B2C) Influencer Marketing Landscape -- 6 Business to Business (B2B) Influencer…”
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3Published 2019Table of Contents: “…: An Abstract -- Chapter 36. Investigating Political Brands in Non-Party Political Environments: Post-Electoral…”
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4Table of Contents: “… to Keep Up with Changing Consumer and New Luxury Consumption Trends -- Part II: The Big Five Strategies…”
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5Published 2018Table of Contents: “… Kawashima) -- 3 Asian and Global? Japan and Tokyo's Cultural Branding Beyond the 2020 Olympic and Paralympic…”
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6Published 2015Table of Contents: “…: Consumer Behavior Issues -- Service Marketing: Evaluating Service Technology -- Product and Brand…”
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7Table of Contents: “…) subcultural consumerism -- Chapter 4 Text and representation – the community and the individual -- Chapter 5…”
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8Published 2007Table of Contents: “… Across Cultures -- Sensemaking and the Creation of Social Webs -- Consumer Knowledge, Social Sensemaking…”
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9Published 2009Table of Contents: “…, Lucia Huwy-Min Liu and Matthew West -- Supermarketization, consumer choices, and the changing food…”
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10Published 2015Table of Contents: “… for Logistics Chain Management -- Engaging Facebook Users in Brand Pages: Different Posts of Marketing-Mix…”
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11Published 2013Table of Contents: “…: The Benefits of Sustainability-Driven Innovation Chapter 16: Creating Practical Consumer Value from…”
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12by Βήττα, Χριστίνα Ελισάβετ“… προϊόντα και υπηρεσίες ενός brand πρέπει να είναι πάντα θετικό, ειδικά στην περίπτωση που η επιχείρηση…”
Published 2021
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13Published 2014Table of Contents: “… FOR THE INDUSTRY?; 5.4 BIODIVERSITY BAROMETER: CONSUMER VIEWS AND EXPECTATIONS ON BIODIVERSITY; 5.5 ETHICAL…”
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14Published 2019Table of Contents: “… Rehabilitation Project -- Digital Heritage -- Branding Strategies for Cultural Landscape promotion: Organizing…”
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15Published 2017Table of Contents: “… Event -- The Role of Gender in the Construction of Self Through Fashion Brands -- Bologna Tools…”
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16by Πετροπούλου, Μαρία“… να αποκτήσει το brand με τους πελάτες της μέσω των κοινωνικών μέσων. Είναι λοιπόν ιδιαίτερα σημαντικό…”
Published 2015
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Thesis