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| LEADER |
03266cam a2200385 i 4500 |
| 001 |
GR-AiPI-225852 |
| 003 |
GR-PaULI |
| 005 |
20240227122017.0 |
| 008 |
080122s2008 gr af g 1 gre d |
| 020 |
|
|
|a 9789601216676
|
| 040 |
|
|
|a GR-PaULI
|b gre
|c GR-PaULI
|d GR-AiPI
|e AACR2
|
| 082 |
0 |
4 |
|a 659.1
|2 23
|
| 100 |
1 |
|
|a Ζώτος, Γιώργος Χ.
|e συγγραφέας.
|9 6067
|
| 245 |
1 |
0 |
|a Διαφήμιση :
|b σχεδιασμός, ανάπτυξη, αποτελεσματικότητα /
|c Γιώργος Χ. Ζώτος.
|
| 250 |
|
|
|a 5η έκδ.
|
| 260 |
|
|
|a Θεσσαλονίκη :
|b University Studio Press,
|c 2008.
|
| 300 |
|
|
|a 667, [4] σ. :
|b εικ. ;
|c 25 εκ.
|
| 504 |
|
|
|a Περιλαμβάνει βιβλιογραφικές αναφορές (σ. 599-634) και ευρετήριο.
|
| 650 |
|
0 |
|a Διαφήμιση
|9 20386
|
| 942 |
|
|
|2 ddc
|c BK15
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 659_100000000000000_ΖΩΤ
|7 0
|9 19306
|a LISA
|b LISA
|c BSC
|d 2016-04-24
|l 7
|m 5
|o 659.1 ΖΩΤ
|p 026000306241
|r 2017-03-31 00:00:00
|s 2017-03-21
|t 3
|y BK15
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 659_100000000000000_ΖΩΤ
|7 0
|9 19307
|a LISA
|b LISA
|c BSC
|d 2016-04-24
|i 11522
|l 1
|o 659.1 ΖΩΤ
|p 026000281290
|r 2016-06-23 00:00:00
|s 2016-06-15
|t 4
|y BK15
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 659_100000000000000_ΖΩΤ
|7 0
|9 19308
|a LISA
|b LISA
|c BSC
|d 2016-04-24
|i 11163
|l 1
|o 659.1 ΖΩΤ
|p 026000281530
|r 2016-07-08 00:00:00
|s 2016-06-08
|t 5
|y BK15
|z απόσυρση
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 659_100000000000000_ΖΩΤ
|7 0
|9 167185
|a LISP
|b LISP
|c BSC
|d 2016-04-24
|i 119344
|l 2
|m 2
|o 659.1 ΖΩΤ
|p 025000236193
|r 2022-03-30 00:00:00
|s 2022-03-02
|t 1
|w 2016-04-24
|y BK15
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 659_100000000000000_ΖΩΤ
|7 0
|9 167186
|a LISP
|b LISP
|c BSC
|d 2016-04-24
|i 119345
|l 0
|o 659.1 ΖΩΤ
|p 025000236192
|r 2016-04-24 00:00:00
|t 2
|w 2016-04-24
|y BK15
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 659_100000000000000_ΖΩΤ
|7 0
|9 204283
|a LISA
|b LISA
|c BSC
|d 2016-07-15
|i 11964
|l 0
|o 659.1 ΖΩΤ
|p 026000302486
|r 2016-07-15 00:00:00
|t 6
|v 2016.00
|y BK15
|z απόσυρση
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 659_100000000000000_ΖΩΤ
|7 0
|9 204284
|a LISA
|b LISA
|c BSC
|d 2016-07-15
|i 11891
|l 0
|o 659.1 ΖΩΤ
|p 026000302485
|r 2016-07-15 00:00:00
|t 7
|v 2016.00
|y BK15
|z απόσυρση
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 659_100000000000000_ΖΩΤ
|7 0
|9 234459
|a LISP
|b LISP
|c BSC
|d 2019-07-31
|i 137645
|l 0
|o 659.1 ΖΩΤ
|p 025000258425
|r 2019-07-31 00:00:00
|t 8
|w 2019-07-31
|y BK15
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 659_100000000000000_ΖΩΤ
|7 0
|9 234460
|a LISP
|b LISP
|c BSC
|d 2019-07-31
|i 137646
|l 1
|m 1
|o 659.1 ΖΩΤ
|p 025000258426
|r 2020-02-27 00:00:00
|s 2020-01-29
|t 9
|w 2019-07-31
|y BK15
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 659_100000000000000_ΖΩΤ
|7 0
|9 314596
|a LISK
|b LISK
|c EUD
|d 2021-01-17
|e 24
|f 1
|g 0.00
|l 0
|o 659.1 ΖΩΤ
|p 92410052991
|r 2021-01-17 00:00:00
|t 14
|v 2021.00
|w 2021-01-17
|y BK15
|x 20130111 0 1
|x GrPaTEI
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 659_100000000000000_ΖΩΤ
|7 0
|9 314599
|a LISK
|b LISK
|c EUD
|d 2021-01-17
|e 24
|f 2
|g 0.00
|l 0
|o 659.1 ΖΩΤ
|p 92410052994
|r 2021-01-17 00:00:00
|t 17
|v 2021.00
|w 2021-01-17
|y BK15
|x 20130111 0 1
|x GrPaTEI
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 659_100000000000000_ΖΩΤ
|7 1
|9 314601
|a LISK
|b LISK
|c BSC
|d 2021-01-17
|e 24
|f 0
|g 0.00
|l 0
|o 659.1 ΖΩΤ
|p 92410053452
|r 2021-01-17 00:00:00
|t 19
|v 2021.00
|w 2021-01-17
|y BKN
|x 20130110 0 0
|x GrPaTEI
|
| 998 |
|
|
|b ΜΙΧΟΣΤΑΥΡΟΥ
|d 2016-07
|
| 998 |
|
|
|b ΛΟΤΣΑΡΗ
|d 2019-07
|
| 999 |
|
|
|c 10750
|d 10750
|
