|
|
|
|
| LEADER |
01064nam a2200277 u 4500 |
| 001 |
10020608 |
| 003 |
upatras |
| 005 |
20210117205445.0 |
| 008 |
990226s1997 us eng |
| 020 |
|
|
|a 0786308222
|
| 040 |
|
|
|a GR-PaULI
|c GR-PaULI
|
| 041 |
0 |
|
|a eng
|
| 082 |
0 |
4 |
|a 658.8
|
| 100 |
1 |
|
|a Duncan, Tom
|9 4251
|
| 245 |
1 |
0 |
|a Driving brand value
|b using integrated marketing to manage profitable stakeholder relationships
|c Tom Duncan, Sandra Moriarty
|
| 260 |
|
|
|a New York
|b McGraw - Hill
|c 1997
|
| 300 |
|
|
|a xix, 284 p.
|b fig., tab.
|c 26 cm.
|
| 504 |
|
|
|a Includes index
|
| 650 |
|
4 |
|a Διοίκηση και οργάνωση
|9 53
|
| 650 |
|
4 |
|a Διοίκηση και οργάνωση
|9 53
|
| 700 |
1 |
|
|a Moriarty, Sandra
|9 144794
|
| 852 |
|
|
|a GR-PaULI
|b ΠΑΤΡΑ
|b ΒΚΠ
|k ΑΣΧΞ
|h 658.8 D
|m 041049
|p 025000004096
|t 1
|
| 942 |
|
|
|2 ddc
|c BK15
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658_800000000000000_D
|7 0
|9 180468
|a LISP
|b LISP
|d 2016-04-24
|i 041049
|l 0
|o 658.8 D
|p 025000004096
|r 2016-04-24 00:00:00
|t 1
|w 2016-04-24
|y BK15
|
| 998 |
|
|
|c ΗΛΙΟΠΟΥΛΟΥ
|d 1999-02
|
| 999 |
|
|
|c 111580
|d 111580
|
