APA (7th ed.) Citation

Brown, S. A. (2000). Customer relationship management: A strategic imperative in the world of e-business. John Wiley & Sons.

Chicago Style (17th ed.) Citation

Brown, Stanley A. Customer Relationship Management: A Strategic Imperative in the World of E-business. Toronto: John Wiley & Sons, 2000.

MLA (8th ed.) Citation

Brown, Stanley A. Customer Relationship Management: A Strategic Imperative in the World of E-business. John Wiley & Sons, 2000.