APA (7th ed.) Citation

Sutton, J. (2007). Sunk costs and market structure: Price competition, advertising, and the evolution of concentration. MIT Press.

Chicago Style (17th ed.) Citation

Sutton, John. Sunk Costs and Market Structure: Price Competition, Advertising, and the Evolution of Concentration. Cambridge, Mass.: MIT Press, 2007.

MLA (8th ed.) Citation

Sutton, John. Sunk Costs and Market Structure: Price Competition, Advertising, and the Evolution of Concentration. MIT Press, 2007.