Arts, entertainment and tourism /
'Arts, Entertainment and Tourism' is a pioneering text that, by focusing on the consumer, investigates the relationship between these 3 industries and how this relationship can be developed to its best competitive advantage. Issue-led, this text draws on appropriate disciplines rather than...
Κύριος συγγραφέας: | |
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Μορφή: | Ηλ. βιβλίο |
Γλώσσα: | English |
Έκδοση: |
Oxford ; Boston :
Butterworth-Heinemann,
2000.
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Θέματα: | |
Διαθέσιμο Online: | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=86063 |
Πίνακας περιεχομένων:
- 1. Introduction
- 2. The arts context
- 3. The tourism context
- 4. The arts-related tourist
- 5. The arts-related tourism product
- 6. The arts perspective
- 7. The tourism perspective
- 8. Impact
- 9. Conclusions and implications.