Gronroos, C. (2007). In search of a new logic for marketing: Foundations of contemporary theory. John Wiley & Sons Ltd..
Chicago Style (17th ed.) CitationGronroos, Christian. In Search of a New Logic for Marketing: Foundations of Contemporary Theory. Chichester, England ; Hoboken, NJ: John Wiley & Sons Ltd., 2007.
MLA (8th ed.) CitationGronroos, Christian. In Search of a New Logic for Marketing: Foundations of Contemporary Theory. John Wiley & Sons Ltd., 2007.
Warning: These citations may not always be 100% accurate.