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|2 23
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| 100 |
1 |
|
|a Jain, Subhash C.,
|d 1942-
|e συγγραφέας.
|
| 245 |
1 |
0 |
|a Στρατηγικός σχεδιασμός marketing /
|c Subhash C. Jain ; μετάφραση Δημητράς Αυγουστίνος, Δημοτίκαλης Ιωάννης ; επιμέλεια Γιάννης Α. Πολλάλης.
|
| 250 |
|
|
|a 2η έκδ.
|
| 260 |
|
|
|a Αθήνα :
|b Έλλην,
|c c2003.
|
| 300 |
|
|
|a 557 σ. :
|b εικ. ;
|c 24 εκ.
|
| 500 |
|
|
|a 5η αγγλική έκδοση.
|
| 504 |
|
|
|a Περιλαμβάνει βιβλιογραφικές παραπομπές.
|
| 650 |
|
4 |
|a Μάρκετινγκ
|x Διοίκηση και οργάνωση.
|9 19435
|
| 650 |
|
4 |
|a Διοίκηση και οργάνωση
|9 53
|
| 650 |
|
4 |
|a Έρευνα αγοράς
|9 136
|
| 650 |
|
4 |
|a Μάρκετινγκ
|9 9764
|
| 700 |
1 |
|
|a Δημητράς, Αυγουστίνος Ι.
|e μεταφραστής.
|9 187561
|
| 700 |
1 |
|
|a Δημοτίκαλης, Ιωάννης
|e μεταφραστής.
|9 187562
|
| 700 |
1 |
|
|a Πολλάλης, Γιάννης Α.
|e επιμελητής.
|9 138931
|
| 765 |
0 |
8 |
|i Μετάφραση του :
|t Marketing planning and strategy
|
| 942 |
|
|
|2 ddc
|c BK15
|
| 998 |
|
|
|c ΛΟΤΣΑΡΗ
|d 2021-09
|
