Παραπομπή σε μορφή APA (7η εκδ.)

Kotler, P. (1991). Marketing management: Analysis, planning,implementation and control (7th.). Prentice Hall.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Kotler, Philip. Marketing Management: Analysis, Planning,implementation and Control. 7th. London: Prentice Hall, 1991.

Παραπομπή σε μορφή MLA (8th εκδ.)

Kotler, Philip. Marketing Management: Analysis, Planning,implementation and Control. 7th. Prentice Hall, 1991.