Marketing management : Analysis, planning,implementation and control.
| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
London :
Prentice Hall,
c1991
|
| Edition: | 7th |
| Subjects: |
| Physical Description: | 756σελ. : εικ., πιν. |
|---|---|
| ISBN: | 0135634792 |
