APA (7th ed.) Citation

McGraw-Hill, Bovee, C., Houston, M., & Thill, J. (1995). Marketing (2nd.). McGraw-Hill.

Chicago Style (17th ed.) Citation

McGraw-Hill, C. Bovee, M. Houston, and J. Thill. Marketing. 2nd. New York: McGraw-Hill, 1995.

MLA (8th ed.) Citation

McGraw-Hill, et al. Marketing. 2nd. McGraw-Hill, 1995.

Warning: These citations may not always be 100% accurate.