APA (7th ed.) Citation

McGraw-Hill, Baker, K., & Baker, S. (1993). Market mapping: How to use revolutionary new software to find,analyze and keep customers. McGraw-Hill.

Chicago Style (17th ed.) Citation

McGraw-Hill, Kim Baker, and Sunny Baker. Market Mapping: How to Use Revolutionary New Software to Find,analyze and Keep Customers. New York: McGraw-Hill, 1993.

MLA (8th ed.) Citation

McGraw-Hill, et al. Market Mapping: How to Use Revolutionary New Software to Find,analyze and Keep Customers. McGraw-Hill, 1993.