APA (7th ed.) Citation

Irwin, Dillon, W., Firtle, N., & Madden, T. (1994). Marketing research in a marketing environment. Irwin.

Chicago Style (17th ed.) Citation

Irwin, W. Dillon, N. Firtle, and T. Madden. Marketing Research in a Marketing Environment. Burr Ridge: Irwin, 1994.

MLA (8th ed.) Citation

Irwin, et al. Marketing Research in a Marketing Environment. Irwin, 1994.

Warning: These citations may not always be 100% accurate.