Promotional strategy : Managing the marketing communications process.
Corporate Author: | |
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Other Authors: | , , |
Format: | Book |
Language: | English |
Published: |
Chicago :
Irwin,
1994
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Edition: | 8th |
Subjects: |
ΒΚΠ - Μεσολόγγι: BSC
Call Number: |
658.82 ENG |
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Copy 1 | Available |