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GR-MES1592 |
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|a The generation of ideas for new products.
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260 |
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|a London :
|b Kogan Page,
|c 1987
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300 |
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|a 146σ.
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500 |
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|a Περιλαμβάνει ευρετήρια. ,bibliography:p(138-142)
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|a Μάρκετινγκ
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|a Παραγωγή
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|a Sowrey, Trevor
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|a Kogan Page
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