Hearing the voice of the market : competitive advantage through creative use of market information.

Hearing the voice of the market : competitive advantage through creative use of market information.

Bibliographic Details
Corporate Author: Harvard business school press
Other Authors: Barabba, Vincent, Zaltman, Gerald
Format: Book
Language:English
Published: Boston : Harvard business school press, 1991
Subjects:
Αγορά
ΒΙΟΜΗΧΑΝΙΚΟ ΜΑΝΑΤΖΜΕΝΤ
ΕΡΕΥΝΑ ΑΓΟΡΑΣ

ΒΚΠ - Μεσολόγγι: BSC

Holdings details from ΒΚΠ - Μεσολόγγι: BSC
Call Number: 658.802 BAR
Copy 1 Available

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