APA (7th ed.) Citation

Sage & McQuarrie, E. (1996). The market research toolbox: A concise guide for beginners. Sage.

Chicago Style (17th ed.) Citation

Sage and Edward McQuarrie. The Market Research Toolbox: A Concise Guide for Beginners. London: Sage, 1996.

MLA (8th ed.) Citation

Sage and Edward McQuarrie. The Market Research Toolbox: A Concise Guide for Beginners. Sage, 1996.

Warning: These citations may not always be 100% accurate.