APA (7th ed.) Citation

International Thomson Business press & Rogers, B. (1996). Creating product strategies. International Thomson Business press.

Chicago Style (17th ed.) Citation

International Thomson Business press and B. Rogers. Creating Product Strategies. London: International Thomson Business press, 1996.

MLA (8th ed.) Citation

International Thomson Business press and B. Rogers. Creating Product Strategies. International Thomson Business press, 1996.

Warning: These citations may not always be 100% accurate.