Παραπομπή σε μορφή APA (7η εκδ.)

Zaltman, G. (2003). How customers think: Essential insights into the mind of the market. HBS Press.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Zaltman, Gerald. How Customers Think: Essential Insights into the Mind of the Market. Boston: HBS Press, 2003.

Παραπομπή σε μορφή MLA (8th εκδ.)

Zaltman, Gerald. How Customers Think: Essential Insights into the Mind of the Market. HBS Press, 2003.