APA (7th ed.) Citation

Pride, W. M., & Ferrell, O. C. (2009). Foundations of marketing (3rd ed.). Houghton Mifflin Company.

Chicago Style (17th ed.) Citation

Pride, William M., and O. C. Ferrell. Foundations of Marketing. 3rd ed. Boston: Houghton Mifflin Company, 2009.

MLA (8th ed.) Citation

Pride, William M., and O. C. Ferrell. Foundations of Marketing. 3rd ed. Houghton Mifflin Company, 2009.

Warning: These citations may not always be 100% accurate.