|
|
|
|
| LEADER |
01103nam a2200265 a 4500 |
| 001 |
GR-MES15281 |
| 008 |
060619s2006 gr b 001 b eng d |
| 020 |
|
|
|a 0470032723
|
| 020 |
|
|
|a 9780470032725
|
| 040 |
|
|
|a GrPaTEI
|b gre
|c GR-PaULI
|
| 044 |
|
|
|b en
|
| 082 |
|
0 |
|a 658.8
|2 21
|
| 245 |
0 |
0 |
|a Scenarios in marketing :
|b From vision to decision /
|c Edited by Gill Ringland and Laurie Young.
|
| 260 |
|
|
|a Chichester, England :
|b Wiley,
|c c2006
|
| 300 |
|
|
|a xv, 227 σ. :
|b εικ. ;
|c 24 εκ.
|
| 504 |
|
|
|a Περιλαμβάνει βιβλιογραφικές παραπομπές και ευρετήριο.
|
| 650 |
|
0 |
|a Marketing
|x management
|
| 650 |
|
0 |
|a Strategic planning
|
| 650 |
|
4 |
|a Στρατηγικός σχεδιασμός
|
| 700 |
1 |
|
|a Ringland, Gill
|
| 700 |
1 |
|
|a Young, Laurie,
|d 1955-
|
| 942 |
|
|
|2 ddc
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_SCE
|7 0
|9 273115
|a MSLG
|b MSLG
|c BSC
|d 2021-01-17
|e 24
|f 0
|g 0.00
|l 0
|o 658.8 SCE
|p 2420000024344
|r 2021-01-17 00:00:00
|t 1
|w 2021-01-17
|y BK15
|x 20090923 0 ΤΣΑΝΤΑΡΛΙΩΤΗ 1
|x GrPaTEI
|
| 971 |
|
|
|a .b25813304
|b 15-04-20
|c 13-09-16
|
| 999 |
|
|
|c 158097
|d 158097
|
