Arts marketing insights : The dynamics of building and retaining performing arts audiences /

Bibliographic Details
Main Author: Bernstein, Joanne Scheff, 1945-
Other Authors: Kotler, Philip
Format: Book
Language:English
Published: San Francisco : Jossey-Bass, c2007
Edition:1st ed.
Subjects:

ΒΚΠ - Μεσολόγγι: BSC

Holdings details from ΒΚΠ - Μεσολόγγι: BSC
Call Number: 791.069 BER
Copy 1 Available