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|a Kotler, Philip.
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|a Ten deadly marketing sins :
|b Sings and solutions /
|c Philip Kotler.
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|a Hoboken , N.Y :
|b Wiley,
|c c2004
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| 300 |
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|a viii ,152σ. ;
|c 23εκ.
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|a Περιλαμβάνει βιβλιογραφίες και ευρετήριο.
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|x management
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