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01028nam a2200265 a 4500 |
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GR-MES15516 |
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100126s nyu b 001 0 eng d |
020 |
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|a 047141235X
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040 |
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|a GrPaTEI
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040 |
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|a GrPaTEI
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082 |
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|a 658.83
|2 22
|
100 |
1 |
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|a Kumar, V.
|
245 |
1 |
0 |
|a Essentials of marketing research /
|c V. Kumar ; David A. Aaker ; George S. Day.
|
250 |
|
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|a 2nd ed.
|
260 |
|
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|a New York :
|b Wiley,
|c c2002
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300 |
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|a xix, 553 σ. :
|b εικ. (μερικές έγχρ.) ;
|c 27 εκ.
|
500 |
|
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|a LC copy lacks CD.
|
504 |
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|a Περιλαμβάνει βιβλιογραφίες και ευρετήριο.
|
650 |
|
0 |
|a Marketing research
|
700 |
1 |
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|a Aaker, David A.
|
700 |
1 |
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|a Day, George S.
|
942 |
|
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|2 ddc
|
952 |
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|0 0
|1 0
|2 ddc
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|6 658_830000000000000_KUM
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|c BSC
|d 2021-01-17
|e 24
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|g 0.00
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|o 658.83 KUM
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|r 2021-01-17 00:00:00
|t 1
|w 2021-01-17
|y BK15
|x 20100126 0 1
|x GrPaTEI
|
971 |
|
|
|a .b25815659
|b 15-04-20
|c 13-09-16
|
999 |
|
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|c 158263
|d 158263
|