The business marketing course : Managing in complex networks /

The business marketing course : Managing in complex networks /

Εμφάνιση άλλων εκδόσεων (1)

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Ford, David
Μορφή:	Βιβλίο
Γλώσσα:	English
Έκδοση:	England : John Wiley & Sons, c2006
Έκδοση:	2nd ed.
Θέματα:	MARKETING Marketing > Management Business networks > Management

Παρόμοια τεκμήρια

The business marketing course : managing in complex networks /
ανά: Ford, David
Έκδοση: (2002)

Business Relationship Management and Marketing Mastering Business Markets /
Έκδοση: (2015)

Fundamentals of Business-to-Business Marketing Mastering Business Markets /
Έκδοση: (2015)

Recovery Management in Business-to-Business Markets Conceptual Dimensions, Relational Consequences and Financial Contributions /
ανά: Döscher, Kristian
Έκδοση: (2014)

Key Account Management in Business-to-Business Markets An Assessment of Its Economic Value /
ανά: Wengler, Stefan
Έκδοση: (2006)

Business Project Management and Marketing Mastering Business Markets /
Έκδοση: (2016)

Business-to-Business Marketing Communications Value and Efficiency Considerations in Recessionary Times /
ανά: Rizomyliotis, Ioannis, κ.ά.
Έκδοση: (2017)

Database Marketing Analyzing and Managing Customers /
ανά: Blattberg, Robert C., κ.ά.
Έκδοση: (2008)

Managing Business relationships /
Έκδοση: (1998)

German-Sino Business Networks Using Organized Networks to Develop Business with China /
ανά: Häntzschel, Alexander
Έκδοση: (2015)

The Quintessence of Marketing What You Really Need to Know to Manage Your Marketing Activities /
ανά: Bickhoff, Nils, κ.ά.
Έκδοση: (2014)

Quantitative Marketing and Marketing Management Marketing Models and Methods in Theory and Practice /
Έκδοση: (2012)

Managing in Recovering Markets
Έκδοση: (2015)

Strategic market relationships : from strategy to implementation /
ανά: Donaldson, Bill, 1948-
Έκδοση: (2007)

Marketing Challenges in a Turbulent Business Environment Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress /
Έκδοση: (2016)

Transnational Marketing and Transnational Consumers
ανά: Sirkeci, Ibrahim
Έκδοση: (2013)

International Direct Marketing Principles, Best Practices, Marketing Facts /
Έκδοση: (2007)

Luxury Marketing A Challenge for Theory and Practice /
Έκδοση: (2013)

Social Innovation and New Business Models Creating Shared Value in Low-Income Markets /
ανά: Michelini, Laura
Έκδοση: (2012)

The Customer is NOT Always Right? Marketing Orientationsin a Dynamic Business World Proceedings of the 2011 World Marketing Congress /
Έκδοση: (2017)

Market Entry into the USA Why European Companies Fail and How to Succeed /
ανά: Drews, Ralf, κ.ά.
Έκδοση: (2016)

Global Business Strategy Multinational Corporations Venturing into Emerging Markets /
ανά: Motohashi, Kazuyuki
Έκδοση: (2015)

Extending the Business Network Approach New Territories, New Technologies, New Terms /
Έκδοση: (2016)

The Quintessence of Intercultural Business Communication
ανά: Moll, Melanie
Έκδοση: (2012)

Business-to-business brand management theory, research and executive case study exercises /
Έκδοση: (2009)

Business studies : a level /
ανά: Floyd, David
Έκδοση: (1997)

The Relationship Marketer Rethinking Strategic Relationship Marketing /
ανά: Hougaard, Søren, κ.ά.
Έκδοση: (2009)

Foundations of Marketing
ανά: Groucutt, Jonathan
Έκδοση: (2005)

Business Model Pioneers How Innovators Successfully Implement New Business Models /
ανά: Voigt, Kai-Ingo, κ.ά.
Έκδοση: (2017)

Exhibit Marketing and Trade Show Intelligence Successful Boothmanship and Booth Design /
ανά: Solberg Søilen, Klaus
Έκδοση: (2013)

China Business 2.0 Analyze the Economy, Understand the Society, and Manage Effectively /
ανά: Randau, Henk R., κ.ά.
Έκδοση: (2015)

Evolutionary Psychology in the Business Sciences
Έκδοση: (2011)

Customer Processes in Business-to-Business Service Transactions
ανά: Frauendorf, Janine
Έκδοση: (2006)

Rediscovering the Essentiality of Marketing Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing Congress /
Έκδοση: (2016)

Introducing Competition into the Piped Water Market A Theoretical Analysis of Common Carriage and Franchise Bidding /
ανά: Meister, Urs
Έκδοση: (2006)

Strategic Marketing Cases in Emerging Markets
Έκδοση: (2017)

Vintage Marketing Differentiation The Origins of Marketing and Branding Strategies /
ανά: Williams, Jr., Robert L., κ.ά.
Έκδοση: (2017)

The Marketing-Sales-Finance Triangle An Empirical Investigation of Finance-Related Interactions & Managerial Challenges among Marketing, Sales, and Finance Actors /
ανά: Weissbrich, Dirk
Έκδοση: (2009)

Hurdle Race Marketing The Enlightenment - The Disillusionment - The Breakthrough /
ανά: Backhaus, Klaus
Έκδοση: (2013)

The Executor of Integrated Marketing Communications Strategy: Marcom Manager’s Working Model
ανά: Shin, Kwang-Yong
Έκδοση: (2013)

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