Consumer behavior.

• Corporate Author: Dryden press
• Other Authors: Blackwell, Roger D., Engel, J., Miniard, P.
• Format: Book
• Language: English
• Published: Forth Worth : Dryden press, c1995
• Edition: 8th
• Subjects: Μάνατζμεντ; Μάρκετινγκ
• Physical Description: 951σελ. : εικ.
• ISBN: 0030984645