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01012nam a2200277 a 4500 |
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041227s2001 enk 000 0 eng d |
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|a 0077096134
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|a 658.8
|2 21
|
100 |
1 |
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|a Jobber, David,
|d 1947-
|
245 |
1 |
0 |
|a Principles and practice of marketing /
|c David Jobber.
|
250 |
|
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|a 3 ed
|
260 |
|
|
|a London :
|b Mc Graw-Hill,
|c 2001
|
300 |
|
|
|a 823 σ. :
|b εικ.,πίν. ;
|c 24 εκ.
|
504 |
|
|
|a Includes bibliographical,references και ευρετήρια
|
650 |
|
0 |
|a ADVERTISING
|
650 |
|
0 |
|a MARKETING
|
650 |
|
0 |
|a PRODUCTS
|
650 |
|
4 |
|a Μάρκετινγκ πωλήσεων
|
942 |
|
|
|2 ddc
|
952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_JOB
|7 0
|9 279596
|a MSLG
|b MSLG
|c BSC
|d 2021-01-17
|e 24
|f 0
|g 0.00
|l 0
|o 658.8 JOB
|p 2420000019154
|r 2021-01-17 00:00:00
|t 1
|w 2021-01-17
|y BK15
|x 20041227 0 1
|x GrPaTEI
|
971 |
|
|
|a .b25877392
|b 15-04-20
|c 14-09-16
|
999 |
|
|
|c 162938
|d 162938
|