APA (7th ed.) Citation

McGraw-Hill, Bowersox, D. J., & Cooper, B. M. (1992). Strategic marketing channel management. McGraw-Hill.

Chicago Style (17th ed.) Citation

McGraw-Hill, Donald J. Bowersox, and Bixby M. Cooper. Strategic Marketing Channel Management. New York: McGraw-Hill, 1992.

MLA (8th ed.) Citation

McGraw-Hill, et al. Strategic Marketing Channel Management. McGraw-Hill, 1992.