Selling : Principles and practices.
| Corporate Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill,
c1992
|
| Edition: | 13th ed. |
| Series: | McGraw-Hill series in marketing
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| Subjects: |
| Physical Description: | xviii, 551σ. : εικ. |
|---|---|
| ISBN: | 0070093563 |