Competitive marketing strategy for Europe : developing, maintaining and defending competitive advantage.

Competitive marketing strategy for Europe : developing, maintaining and defending competitive advantage.

Λεπτομέρειες βιβλιογραφικής εγγραφής
Συγγραφή απο Οργανισμό/Αρχή:	Macmillan Publishing
Άλλοι συγγραφείς:	Brown, Linden, McDonald, Malcolm H.
Μορφή:	Βιβλίο
Γλώσσα:	English
Έκδοση:	London : Macmillan Publishing, 1994
Θέματα:	EUROPE Marketing Strategic planning ΑΓΟΡΑ ΕΥΡΩΠΗ ΚΟΣΤΟΣ Μαρκετινγκ

Παρόμοια τεκμήρια

Marketing.
Έκδοση: (1986)

Scenarios in marketing : From vision to decision /
Έκδοση: (2006)

Strategic marketing channel management.
Έκδοση: (1992)

Direct marketing : strategy, planning, execution.
Έκδοση: (1995)

Strategic marketing management : planning, implementation and control.
Έκδοση: (1992)

Exploring corporate strategy /
ανά: Johnson, Gerry
Έκδοση: (1993)

New directions in marketing : business-to-business strategies for the 1990s.
Έκδοση: (1991)

Contemporary marketing.
Έκδοση: (1992)

Strategic management : competitiveness and globalization /
ανά: Hitt, Michael A.
Έκδοση: (1999)

Strategy in action : Strategic thinking, understanding and practice /
ανά: Pearson, Gordon
Έκδοση: (1999)

Strategic management : Competitiveness and globalization concepts /
ανά: Hitt, Michael A.
Έκδοση: (2005)

Strategy safari : a guided tour through the wilds of strategic management /
Έκδοση: (1998)

Στρατηγικός σχεδιασμός marketing /
ανά: Jain, Subhash C., 1942-
Έκδοση: (1999)

Global marketing strategies.
Έκδοση: (1998)

Gaining and sustaining competitive advantage.
Έκδοση: (1997)

Competitive branding : winning in the market place with value-added brands. /
ανά: Nilson, Torsten H.
Έκδοση: (1998)

Business strategy : a guide to effective decision-making /
ανά: Kourdi, Jeremy
Έκδοση: (2003)

Essentials of strategic management /
ανά: Hill, Charles W. L.
Έκδοση: (2008)

International marketing.
Έκδοση: (1994)

International marketing.
Έκδοση: (1991)

Strategic management : from theory to implementation /
ανά: Hussey, David
Έκδοση: (1998)

Marketing management : providing, communicating and delivering value.
Έκδοση: (1995)

Labour market and wage developments in 2006, with special focus on relative unit labour cost developments in the euro area
Έκδοση: (2007)

Strategic market relationships : from strategy to implementation /
ανά: Donaldson, Bill, 1948-
Έκδοση: (2007)

Strategic decision making : multiobjective decision analysis with spreadsheets /
ανά: Kirkwood, Craig W.
Έκδοση: (1997)

International marketing strategy.
Έκδοση: (1991)

Goal directed project management : effective techniques and strategies /
ανά: Andersen, Erling S.
Έκδοση: (2004)

Marketing management : A strategic approach.
Έκδοση: (1990)

Exporing corporate strategy /
ανά: Johnson, Gerry
Έκδοση: (2006)

Marketing : Concepts and strategies /
ανά: Pride, W.
Έκδοση: (2003)

Wharton on dynamic competitive strategy.
Έκδοση: (1997)

Marketing.
Έκδοση: (1988)

Marketing management : strategies and programs.

Contemporary stratedy analysis : Concepts, techniques, applications /
ανά: Grant, Robert M., 1948-
Έκδοση: (2002)

Marketing strategy and plans.
Έκδοση: (1989)

Εφαρμοσμένο marketing /
Έκδοση: (2001)

Geopolitics in post-wall Europe : security, territory and identity /
Έκδοση: (1997)

Marketing.
Έκδοση: (1997)

Europe's environment : хthe иdobris assessment.
Έκδοση: (1995)

Managerial economics and business strategy /
ανά: Baye, Michael R.
Έκδοση: (2000)

Βιβλιοθήκη & Κέντρο Πληροφόρησης | Πανεπιστήμιο Πατρών