Pocket marketing : хthe иessentials of successful marketing from A to Z.

• Format: Book
• Language: English
• Published: London : Penguin, c1994
• Series: The Economist books
• Subjects: KAUFFMANN; Marketing; Έρευνα αγοράς; Μαρκετινγκ
• Physical Description: vi, 202σ. : πίν.
• ISBN: 0241002397