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|a Marketing management :
|b strategies and programs.
|
| 250 |
|
|
|a 4th ed.
|
| 260 |
|
|
|b McGraw-Hill
|
| 300 |
|
|
|a xvii, 449σ. :
|b πίν.
|
| 500 |
|
|
|a Includes bibliographies
|
| 650 |
|
0 |
|a Management
|
| 650 |
|
0 |
|a Marketing
|
| 650 |
|
0 |
|a Marketing
|x Management
|
| 650 |
|
0 |
|a PROGRAMS
|
| 650 |
|
0 |
|a STRATEGIES
|
| 650 |
|
4 |
|a ΑΓΟΡΑ
|
| 650 |
|
4 |
|a ΔΙΟΙΚΗΣΗ
|
| 650 |
|
4 |
|a ΔΙΟΙΚΗΣΗ ΚΑΙ ΟΡΓΑΝΩΣΗ
|
| 650 |
|
4 |
|a Μαρκετινγκ
|
| 650 |
|
4 |
|a Οργάνωση
|
| 650 |
|
4 |
|a ΣΤΡΑΤΗΓΙΚΗ
|
| 653 |
|
|
|a ΜΑΡΚΕΤΙΝΓΚ - ΔΙΟΙΚΗΣΗ ΚΑΙ ΟΡΓΑΝΩΣΗ
|
| 700 |
1 |
|
|a Gordon, Paul W.
|
| 700 |
1 |
|
|a Guiltinan, Joseph P.
|
| 710 |
0 |
|
|a McGraw-Hill
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| 942 |
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