Kogan Page & Fraser-Robinson, J. (1991). Total quality marketing: What has to come next in sales, marketing and advertising. Kogan Page.
Chicago Style (17th ed.) CitationKogan Page and John Fraser-Robinson. Total Quality Marketing: What Has to Come Next in Sales, Marketing and Advertising. London: Kogan Page, 1991.
MLA (8th ed.) CitationKogan Page and John Fraser-Robinson. Total Quality Marketing: What Has to Come Next in Sales, Marketing and Advertising. Kogan Page, 1991.
Warning: These citations may not always be 100% accurate.