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01019nam a2200289 a 4500 |
001 |
GR-Patra5223 |
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991022s1991 enk 000 b eng d |
020 |
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|a 0749403896
|
040 |
|
|
|a GrPaTEI
|b gre
|c GR-PaULI
|
245 |
0 |
0 |
|a Total quality marketing :
|b what has to come next in sales, marketing and advertising.
|
260 |
|
|
|a London :
|b Kogan Page,
|c 1991
|
300 |
|
|
|a 256σ. :
|b εικ.
|
500 |
|
|
|a Bibliography: p.[249]
|
650 |
|
0 |
|a Advertising
|
650 |
|
0 |
|a Marketing
|
650 |
|
0 |
|a TOTAL QUALITY
|
650 |
|
4 |
|a Διαφήμιση
|
650 |
|
4 |
|a Μαρκετινγκ
|
650 |
|
4 |
|a Μαρκετινγκ
|
650 |
|
4 |
|a ΟΛΙΚΗ ΠΟΙΟΤΗΤΑ
|
650 |
|
4 |
|a Πωλήσεις
|
700 |
1 |
|
|a Fraser-Robinson, John
|
710 |
0 |
|
|a Kogan Page
|
942 |
|
|
|2 ddc
|
952 |
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|0 0
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|6 658_800000000000000_FRA
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|a LISK
|b LISK
|c BSC
|d 2021-01-17
|e 24
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|x 19991024 0 1
|x GrPaTEI
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971 |
|
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|a .b26527297
|b 15-04-20
|c 23-09-16
|
999 |
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|c 167042
|d 167042
|