APA (7th ed.) Citation

SAGE Publications & Mooij, M. d. (1998). Global marketing and advertising: Understanding cultural paradoxes. SAGE Publications.

Chicago Style (17th ed.) Citation

SAGE Publications and Marieke de Mooij. Global Marketing and Advertising: Understanding Cultural Paradoxes. London: SAGE Publications, 1998.

MLA (8th ed.) Citation

SAGE Publications and Marieke de Mooij. Global Marketing and Advertising: Understanding Cultural Paradoxes. SAGE Publications, 1998.

Warning: These citations may not always be 100% accurate.