South-Western Publishing & Jain, S. C. (1996). International marketing management (5th ed.). South-Western Publishing.
Παραπομπή σε μορφή Chicago (17η εκδ.)South-Western Publishing και Subhash C. Jain. International Marketing Management. 5th ed. Ohio: South-Western Publishing, 1996.
Παραπομπή σε μορφή MLA (8th εκδ.)South-Western Publishing και Subhash C. Jain. International Marketing Management. 5th ed. South-Western Publishing, 1996.
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