Sirgy, J. M. (1998). Integrated marketing communications: хa иsystems approach. Prentice-Hall.
Chicago Style (17th ed.) CitationSirgy, Joseph M. Integrated Marketing Communications: хa иsystems Approach. New Jersey: Prentice-Hall, 1998.
MLA (8th ed.) CitationSirgy, Joseph M. Integrated Marketing Communications: хa иsystems Approach. Prentice-Hall, 1998.
Warning: These citations may not always be 100% accurate.