APA (7th ed.) Citation

Kracklauer, A. H., Mills, D. Q., & Seifert, D. (2004). Collaborative customer relationship management: Taking CRM to the next level. Springer-Verlag.

Chicago Style (17th ed.) Citation

Kracklauer, Alexander H., Daniel Quinn Mills, and Dirk Seifert. Collaborative Customer Relationship Management: Taking CRM to the Next Level. Berlin, Germany ; New York: Springer-Verlag, 2004.

MLA (8th ed.) Citation

Kracklauer, Alexander H., et al. Collaborative Customer Relationship Management: Taking CRM to the Next Level. Springer-Verlag, 2004.