Lane, R. W., Russell, T. J., & Whitehill King, K. (2005). Kleppner's advertising procedure (16th ed.). Pearson.
Chicago Style (17th ed.) CitationLane, Ronald W., Thomas J. Russell, and Karen Whitehill King. Kleppner's Advertising Procedure. 16th ed. New Jersey: Pearson, 2005.
MLA (8th ed.) CitationLane, Ronald W., et al. Kleppner's Advertising Procedure. 16th ed. Pearson, 2005.
Warning: These citations may not always be 100% accurate.