APA (7th ed.) Citation

Johansson, J. K. (2006). Global marketing: Foreign entry, local marketing, & global management (4th ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Johansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, & Global Management. 4th ed. New York: McGraw-Hill, 2006.

MLA (8th ed.) Citation

Johansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, & Global Management. 4th ed. McGraw-Hill, 2006.